Cultural and Linguistic IQ in Business: A Definition

Cultural and Linguistic IQ in Business: A Definition

In today’s globalized economy, cultural and linguistic intelligence (CQ and LQ) are indispensable for businesses to succeed. With globalization, businesses are constantly interacting with people from diverse cultural and linguistic backgrounds. It is essential...
Cultural and Linguistic IQ

Cultural and Linguistic IQ

In the video transcript, Vicki Flier Hudson and Uli  Dendy discuss the importance of cultural and linguistic IQ in business. Vicki shares her experience of accidentally starting a riot in India, which led her to study cultural differences. They emphasize the...
Transcreation: The Art of Creative Translation

Transcreation: The Art of Creative Translation

The translation industry is not limited to just rendering text from one language to another. In today’s globalized world, companies are increasingly looking for ways to connect with their target audience on a deeper level. This is where transcreation comes in...