Artificial intelligence is transforming the translation industry, introducing opportunities for efficiency while also posing challenges to long-established quality frameworks. ISO 17100:2015, the trusted standard for translation quality, is rooted in a human-centric...
As the translation industry undergoes rapid technological change, the advent of artificial intelligence (AI) and machine translation (MT) has introduced both opportunities and challenges. ISO 17100:2015, the international standard that defines the quality benchmarks...
In the manufacturing industry, safety and training are at the top of the priority list. With a workforce that often includes individuals from diverse linguistic and cultural backgrounds, effective communication is critical to maintaining a safe and productive...
Launching a multilingual social media campaign provides a chance to connect with new audiences and grow your brand internationally. However, it’s not as simple as translating your posts and hitting “publish.” There are plenty of challenges that come with...
Businesses are increasingly expanding their reach to international markets. This expansion brings exciting opportunities but also significant challenges, particularly in maintaining a consistent brand voice across different languages and cultures. A brand’s...
