A global economy and a global workforce—we’ve frequently heard these terms during this digital age, which has opened up businesses to newly-accessible consumers all over the world. Although expanding your business to other countries and cultures is exciting and brings many new opportunities, it also presents many new challenges, such as translating and localizing consumer-directed content and internal communications, which happens to be our specialty.
As a language service company that can assist businesses with their global outreach, we often share tips for communicating better with people of other cultures and provide guidance for making sure workers understand each other. While communicating intelligibly and accurately in non-English languages is important, by itself it’s not enough. It’s also essential to help foreign-language employees feel relaxed about being themselves culturally. Research shows that people who feel more accepted by their colleagues, more integrated into their workplaces and more comfortable being themselves are genuinely more content with their work environment and more likely to stay. Happy workers are also 20% more productive.
Here are some useful insights about how your business can embrace cultural diversity, promote sensitivity and nurture a more inclusive work environment.
If you need highly effective, language-appropriate communication and training for your global workforce, contact us at TrueLanguage. We can localize your corporate communications, videos or training materials.
